Speakers Network Worldwide
Home Speaker Search Meeting Planners Our Team Contact SNW FAQ's Login

<< Return To Search 

 
Travels from :
California
Main Topics :
Aging
Business of Healthcare
Consumer Trends
Employees/Workforce
Healthcare
Marketing
Marketing/Merchandising
Woman's Issues
Fee Range :
East: $$$
West: $$$
Speaker Iamge Maddy Kent Dychtwald

About Maddy Kent Dychtwald :


Maddy Dychtwald is a nationally known author, public speaker, marketing executive, entrepreneur and is a leading authority on generational marketing and demographics. For almost 25 years, she has been actively involved in analyzing and forecasting demographic, lifestyle and consumer marketing trends pertaining to boomers and the aging of America. In 1986, she co-founded Age Wave, with her husband, Ken. During that first decade, she helped grow the company from the ground up to a multi-million dollar enterprise with a time-honored reputation as the best in its field. Age Wave has provided breakthrough research, compelling presentations, award-winning communications, and results-driven marketing and consulting initiatives to over half the Fortune 500, including the landmark study Women, Money and Power.

Maddy is the author of Gideon’s Dream: A Tale of New Beginnings (HarperCollins Children’s Books, March 2008) and Cycles: How We Will Live, Work and Buy, winner of the 2004 Book of the Year Award from the National Community Colleges Association. She speaks to more than 35,000 people each year through her presentations for corporate and association audiences and has been featured in articles in leading newspapers and magazines nationwide, including Advertising Age, the Chicago Tribune, the Los Angeles Times, the Miami Herald and US News and World Report. She has also made numerous television appearances.

She is presently finishing up work on her latest book, Influence: How Women’s Soaring Economic Power Will Transform Our World for the Better (Voice/Hyperion) to be published in May 2010. A graduate of New York University, Maddy has been married for 25 years, has two children and lives in the San Francisco Bay Area where she has spent much of her adult life as a working mom.

 

Speech Titles :

The Future of Health and Healthcare 
Will the demographically-driven “age wave” produce pandemics of chronic disease – needing a wide range of innovative and cost-effective solutions? How far will the boomers will go in their pursuit of the “fountain of health?” What are the new frontiers of medicine – from genomics, anti-aging therapies, organ cloning and virtual surgery to pharmaceuticals, cosmeceuticals and nutraceuticals – and how might the public react to impending breakthroughs?
The New Power Consumer 
A compelling and comprehensive portrait of the new power demographic: boomers in middlescence and beyond. An examination of how this generation’s anti-authoritarian and rule-breaking behaviors have reshaped our culture, our society and our lives – and will continue to do so in the decades ahead as they migrate out of youth into the most powerful years of their lives.
The New Experiential Marketplace 
As we migrate out of youth, our interests shift from a desire to purchase "things" to an unquenchable appetite for new, exciting, satisfying and challenging "experiences." Learn how this change will transform consumption and give birth to a new assortment of travel, leisure, housing and learning industries.
Financial Wake-Up Call: The Future of Financial Services 
No industry stands to gain more than financial services from understanding the wants and needs of boomers as they rise up into an age wave. This illuminating presentation will shed light on boomers and their retirement-related needs, worries and aspirations.
Re-Inventing Retirement 
Based on research findings from numerous highly acclaimed studies of retirement conducted by Age Wave, this presentation provides an illuminating overview of the current state of retirement and a vision of tomorrow’s new retirement dreams.
How the Age Wave Will Drive the Investment Marketplace 
This presentation offers a sweeping view of how rising longevity, the aging of the population, and the personality style of the boomer generation are converging to transform nearly every aspect of the investment marketplace.
Women, Money and Power 
Based on groundbreaking finding from Age Wave’s landmark research study, Women, Money and Power, this presentation breaks the code on women and their relationship to money.
The Global Age Wave 
Based on the largest international study on aging to date conducted by Age Wave, The Future of Retirement in a World of Rising Longevity, this mind-boggling presentation offers cutting-edge insights into the global population shifts that are occurring and what they mean for business and society.

Books by Maddy Kent Dychtwald :
Cycles: How We Will Live, Work & Buy
Book Image
Cycles is a business book which is rich in contemporary anthropology, sociology, and social history. If Rip Van Winkle awoke in 2010, after a thirty- or forty-year sleep, he would be astounded by the revolutionary changes in how we live, work, and play. Maddy Dychtwald's provocative presentation and analysis of these changes will stimulate marketers to discard many assumptions and to think of new ways to meet the evolving needs of 21st-century consumers
Fee Range
  Symbol  Fee
 $   $5,000 or Less
 $$   $5,001 - $10,000
 $$$   $10,001 - $20,000
 $$$$   > $20001