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Speaker Iamge Roger Blackwell

About Roger Blackwell :

Author of bestselling book From the Edge of the World and From Mind to Market: Reinventing the Retail Supply Chain, Roger Blackwell shows how to profit from changing consumer behavior and attitudes. A founding father of consumer behavior research, his speeches blend brilliant content with a sense of humor. Audiences learn...easy to implement strategies for increasing profits regardless of what your competitors are doing; how values are determining the prosperity of companies, countries and individuals; how changing demographics and lifestyles affect your industry and marketing tactics; how to develop entrepreneurial attitudes, even in large organizations. Blackwell currently serves as a professor of marketing and health services administration at the Ohio State University. He is the author of 22 books on marketing strategy and research.

Speech Titles :

Customers Rule! Why the E-Commerce Honeymoon is Over
How to Grow Profits in CompetitiveTimes
How to Win in the Global Marketplace
Retailing in the 21st Century
Health Care in the 21st Century
Why People Buy and How to Get Them to Buy More
Consumer Behavior

Fee Range
  Symbol  Fee
 $   $5,000 or Less
 $$   $5,001 - $10,000
 $$$   $10,001 - $20,000
 $$$$   > $20001